IT
Project

YOU EAT GRUPPO PASTA DI CANOSSA

Photography, Digital art & 3D
Food, Still life & Product

Art direction, packaging and visual content for the You Eat food brand.

Bowl of You Eat chicken noodles in golden broth with chives, seen from above, beside spring onions, sliced leek and coarse salt — food styling Filippo Piantanida Studio

The You Eat Gruppo Pasta di Canossa project, curated by Filippo Piantanida Studio, is a complete production dedicated to the My Instant Pasta brand, which goes beyond mere photography: it includes art direction, visual-concept development, texture design and the creation of coherent visual content for the packaging. Working in collaboration with A.World Productions, the studio created images and textures able to convey the brand's identity.

The creative phase involved defining the graphic concept, the stylistic choice of the textures, the art direction of the photographic images and careful post-production. Filippo Piantanida Studio handled the photography, while Erica Falcinelli for A.World Productions handled the post-production.

This project is designed for companies that want to invest in the perceived quality of the packaging and in design as a brand-communication tool. The content created for My Instant Pasta is an integrated visual component that reinforces the brand identity.

With You Eat, Filippo Piantanida Studio demonstrates its ability to manage projects that require strong synergy between design, photography and visual communication.

Credits

  • Photography: Filippo Piantanida Per A.World Productions
  • Post-Production: Erica Falcinelli Per A. World Productions
Client You Eat (Gruppo Pasta di Canossa)
Website www.pastadicanossa.it