VISIONNAIRE DESIGN

The Visionnaire Design project, created by Filippo Piantanida Studio, is an outdoor and digital campaign created for the Salone del Mobile in Milan that transforms the ordinary into the extraordinary. Art direction and concept are signed by the Visionnaire brand, while photography, digital art and post-production are by Filippo Piantanida Studio. The intent is to evoke a visual journey that expands the boundaries of the perceptible.

The development of the campaign is based on a visual language that fuses real photography and digital art to bring to life imaginative landscapes and immersive, evocative settings where every scene becomes an aesthetic experience.

Filippo Piantanida Studio handles every creative aspect: from concept conception, to the choice of settings, through to post-production. The result is high-impact visual content, ideal for advertising, outdoor projections, visual installations and digital communication.

Participation in the Salone del Mobile makes Visionnaire Design not only a visual project but a shared experience, where art, design and visual nature intersect.

With Visionnaire Design, Filippo Piantanida Studio reinforces its reputation in creating immersive and artistic visual campaigns.