Hogan Milano

The Hogan Milano project, created by Filippo Piantanida Studio, is a photographic production dedicated to the architecture and interiors of the Hogan main store in Milan. The aim is to capture the essence of the store, reflecting the brand's identity in the visual design and supporting the coordinated image with images intended also for the product catalogue.

The photography, by Piantanida for A.World Productions, enhances the spaces, materials, lighting and volumes of the store, delivering elegant environments consistent with Hogan's sophisticated style. Post-production is by Erica Falcinelli for A.World Productions.

Production is managed by Doc Artist Management, Milan, which coordinates every stage from set to visual layout through to delivery of the images.

The project's images serve to consolidate Hogan's visual brand identity, support promotional materials and catalogues, and reinforce the perception of the brand in the Milanese retail context.

With Hogan Milano, Filippo Piantanida Studio demonstrates its expertise in commercial architectural photography.