IT
Project

CANALI

Photography
Advertising, Fashion

Summer social campaign and still life for menswear tailoring house Canali.

A white polo shirt blown by the wind against a blue background. Canali social campaign.

The Canali project, created by Filippo Piantanida Studio, tells the timeless elegance of one of the most iconic names in Italian tailoring. Through a complete photographic production, the studio developed visual content for catalogues, advertising campaigns, still life and corporate material, designed to enhance the quality and identity of the brand.

The creative and technical approach integrates studio and on-location shooting, art direction, tailored lighting and careful post-production, in order to deliver images consistent with Canali's values: sobriety, refinement and artisanal excellence.

The project includes the creation of still life and product images intended for catalogues and digital communication, telling the garments with clarity and aesthetic rigour.

Alongside photography, Filippo Piantanida Studio supports the brand with advertising material: print advertising, digital advertising and social content designed to reinforce the brand's recognisability.

Thanks to this project, Filippo Piantanida Studio confirms its ability to collaborate with international brands, creating images that turn products into symbols of style and identity.

Credits

  • SUMMER SOCIAL CAMPAIGN
  • Art Direction & Concept: CROMAZOO
  • Photography & Digital Art: Filippo Piantanida/ Erica Falcinelli
  • Post-Production: Erica Falcinelli
Client Canali
Website it.canali.com